Marketing leader and CEO, Elizabeth Kemp Caulder stops by the League of Leaders to share what it means to lead intentionally and with purpose. Launching the Phoenix Lifestyle Marketing Group wasn't a goal of hers but she took an available opportunity and the bet paid off. Elizabeth shares how men can be better advocates for women in the workplace and act as conduits for change. She talks about her new appointment as head of marketing for Zeta Phi Beta Sorority, Inc., and the types of projects she's working on and what's next. The group talks about the challenges of leading communications and marketing in Greek organizations accounting for variances in experiences, eras, and stakeholder groups. Elizabeth lets us in on a secret, she's a doomsday prepper!
About Elizabeth Kemp Caulder
Elizabeth Kemp Caulder is a seasoned brand marketing professional with over two decades of experience in the industry. She has held various executive leadership positions at prominent agencies and has worked with some of the largest and most recognizable brands in the world. As the founder and chief brand strategist of THE PHOENIX Lifestyle Marketing Group, Elizabeth leads her team in providing expert brand strategy and marketing services to Fortune 500 clients.
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